Partnerships & Performance Based Payment

Here at GML Consulting we pride ourselves on getting the best out of our marketing campaigns. In fact, we are so confident in our abilities that we offer performance-based agency fee models. This is where GML and the client agree the strategy, objectives and KPIs against which our agency will be measured.

That means we are only remunerated when we hit the financial or lead targets set at the start of the contract. 

Through our success at increasing online sales, visitor numbers and lead generation we have established some great partnerships with B2B and B2C clients within training and financial sectors, to name a few. We have over seven years of hands-on experience with SEO, PPC, Web Design, Web Development and Email Marketing disciplines. As a result we have accrued many strategies tailored to helping companies reach their core objectives. We are accomplished in assisting companies to thrive online and in getting results based on real business needs, which is proven by our lasting client relationships and repeat business partners.

Our clients are attracted to Partnership with us because it means they don’t have to pay for activities performed, but instead for results achieved. 

The benefits include: 
  • Work prioritised based on benefit to the bottom line
  • Clear objectives and realistic targeting
  • Execution of ideas based on increasing tangible value
  • Clear reporting and fee structure 
 
Benefits of partnerships & performance based payment with GML

How to get started

GML will carry out analysis, scoping, due diligence and forecasting prior to contracts being signed, to establish the best performance fee structure for both parties.

Strategies

All the techniques we use are compliant with Google’s Webmaster Guidelines from the outset. We therefore guarantee to expand your online reach in an ethical manner while remaining in lockstep with your brand and identity. We provide plans which are proactive and innovative, always based on both our knowledge of your industry and the ever-changing nature of the digital landscape. Our strategies are then reviewed each month to ensure we are hitting the objectives and maximising return on investment.

Transparency

We are completely transparent with the work carried out for your business. You will receive a monthly report containing a strategic overview of day-to-day campaign activity. There will be an Account Manager as your first point of contact, backed by a team of developers, marketing experts and project managers all on board and at hand to build your professional online presence.

We value your business, and we are committed to making sure you achieve your goals. Get in touch to see how GML Consulting can work side-by-side with you and become an extension to your marketing team. We will lead the way through the digital landscape to find the sweet spot that delivers quality traffic, sales, leads and repeat business to your door.

Interested? Give us a call on 01603 227055 or fill out the form below.

 
Interested? Give us a call on 01603 227055 or fill out the form below.
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The ILX Group

Measurement: Our partnership with ILX Group is rated against one standard: our ability to increase overall online revenues for their training services. We approach this goal with a tailored, total marketing package. Our services include full SEO provision, site hosting, monitoring & support, PPC advertising, and email & social media campaigns.

Results: ILX Group has seen year-on-year improvements to their online metrics. They have seen regular, increased traffic across the media we handle. In combination with the dependable upkeep and search engine visibility of their website, as well as the bespoke advertising campaigns we have rolled out, revenues have steadily increased since the partnership began.

"So far it's been a great experience with GML. Since starting the contract in July '15, they have really exceeded our expectations and achieved excellent results. Revenue from PPC has improved by 80% compared to our previous activity, ROI has increased from 90% to 200% and our goal completions have doubled. They would certainly receive our seal of approval" Steven Savage, ILX Group

Advanced Rent Group

Measurement: Advanced Rent offers services to insure and manage the financial and administrative affairs of landlords and housing agencies. The partnership we have developed with them is based around a fee model whereby we are remunerated according to the performance and efficacy of the systems overhaul we are providing. As a consequence, Advanced Rent don’t pay a penny unless clients and agencies are using the hub we designed.

Results: GML has provided a total re-design of Advanced Rent’s systems so their staff have a centralised point of management. The new version allows for their staff and clients to complete full tenant referencing encompassing employment, credit and guarantor checks. It is also integrated with the company’s associated housing and rental agencies, expediting the business of tracking, billing and day-to-day maintenance. With the increased efficiencies found from the implementation of the purpose-built system, both parties are happy that this relationship will be profitable and beneficial for each side.

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