Author Archives: Carl

Know What You Want to Make the Web Work

The biggest cost to you and your business of the Web could be time, or rather WASTED TIME.

This can especially be the case for owners/managers of SMEs or senior executives of large companies. It is very easy to spend …


Identify Your Client to Make the Web Work for You

Knowing your customers is the vital component of any business or marketing plan… no clients, no business. A business needs to know:

•    Who their existing/potential customers are
•    What do they want
•    Why do they/will they buy from …


Help Charity with the Web

I was at a business exhibition in Newmarket yesterday and among the many organisations I networked with were 4 charities – local and international. They all said the same thing, “we need to communicate with business more.”

I then watched …